In the 12 months ending April 2014, sales of US prestige men’s fragrance products were $916 million. Despite overall flat performance, the men’s prestige market saw a boost in sales in its largest market, the south.   The southern region of the US represents 39 percent of overall prestige fragrance sales, and $371 million in men’s alone.   Between May 2013 and April 2014, the south was not only the largest region in terms of prestige men’s fragrance sales (40%), but it was also the top performin...